Lexus 450H Hybrid Heartbeat Challenge

We're loving this more reckless approach manufacturers are taking to advertising their wares. In today's video, Lexus are aiming to highlight the sporting nature of their latest Hybrid, the GS450H, by inviting a bunch of potential customers to try and keep their heart rate below 120 beats per minute, whilst being driven (sideways) around a race track.
The 'race driver scares shit out of unsuspecting passenger' video is nothing new but we're still glad to see manufacturers taking themselves a little less seriously

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